When search engine optimization experts read this,
it merely confirmed something they already knew...that even
well-optimized content needs to be periodically refreshed in order to
maintain top search engine rankings.
RSS content is delivered through RSS feeds. Simple files structured in
a specific way.
Using RSS will advance intension and maximize freshness.
RSS newsfeeds transfer a range of opportunities so that increasing
traffic to your website. Broadcasting your own feed is a great way to
cut through the deflection of SPAM and get your message directly to
your target market. Not to mention The Traffic That an RSS Feed can
bring to your Website. On the other hand, importing feeds from other
sites or alike other parts of your own site and publicizeing them on
your webpages can reconstruct your search engine positioning by
automatically keeping your website full of fresh, significant
information. This article will show you how to show RSS feeds on your
webpage, as well as a few techniques so that maximizing the value you
derive from them.
But first lets see some RSS advantages and benefits:
1. New content. Updated information.
2. RSS gets your content delivered, period. And it helps you increase
your search engine rankings and drives new traffic to your sites.
3. Microsoft is integrating RSS support in the next version of its
Internet Explorer and is making RSS an integral part of its
long-awaited Longhorn operating system.
What you must avoid with RSS?
Never use JavaScript to show RSS on your pages. Why not? Whereas search
engines don't look at JavaScript, so JavaScript feeds are pointless
since SEO. To contract newsfeeds visible to search engines, their text
has to be embedded into your page. If you view the source code of your
page and you don't spot the actual text of the newsfeed, then search
engines aren't going to discover it either.
So, what you should use, is PHP or any other server side pattern.
Server side algorithm is any methodology that "runs" on the server
while Client side tactics is any approach that has to be downloaded in
the visitor's computer and then show on his browser. An case of server
side is a PHP script and an reference of client side is a javascript.
Now in this article we are going to focus on the PHP methodology to
show RSS feeds on your pages. There are many and various Free script
that can show RSS feeds on your pages and one of them is CaRP. (You may
search Google for "CaRP" to find the download link).
By adding RSS in any of your pages, this page will be always with fresh
content.
You have of course to find Relative to your site content so that will
help you SEO optimize your pages. Let's say you're trying to optimize
your page for the words "search engines". Try browsing or searching
since "search engines" at Feedster dot com and other newsfeed
directories, or again just searching Google.
For reference, to look since a "search engines" feed, search so that
'RSS "search engines"'. At the pages that come up in your search, look
for an orange button or a link with the letters "RSS" or "XML".
Clicking anything of those should get you the URL of their RSS feed.
Once you have assemble some newsfeeds that covers the right topic, copy
those URL's and paste them into a notepad and save the file.
Then test them all since a few days until
you choose one that is update more day by day than the others do.
At the top of each RSS Feed (when you look in the source code) you will
see some reputable info as the date and time the RSS feed was created
or updated.
Now I will tell you a secret that lots people doesn't know. If you use
a script like CaRP then in your pages you may only show one RSS Feed at
a time.
What does that mean? That maybe the RSS Feed is Relevant and update
daily but, the problem is that the same RSS feed maybe is shown in
thousand other sites in the same time. So Search engines like Google
will not index your page (or may ban your page in a worst scenario),
considering of two reasons:
The same content can be found in other sites that use the same RSS
Feed, as dublicated content (robot will take it as spam) and the robots
doesn't like to index the same content over and over again.
And Why they should index your pages while the same content they have
indexed theretofore from a previous visited site?
So what you can do about it? The solution is one and is called Random
RSS (discovered by TrafficBoosterPro dot com)!
This is the new SEO technic to optimize your site since it uses the RSS
Magic but in the same time it uses PHP to select randomly 3 or more RSS
Feeds from a Feed pool of hundrends or thousands of Relevant RSS feeds
that mix their content during the time that the page loads in the
Browser and this way it creates a unique content always Related and
fresh.
Also the new Google "Bigdaddy" update is not an algorithm update but a
change in Google's data center infrastructure. It contains new code
since sorting and examining web pages. According to Google's search
engineer Matt Cutts, the update should be live in February or March
2006. Google is now testing a new search engine spider that is based on
the Mozilla browser.
The new spider should be able to index more than traditional search
engine spiders, possibly links within images, JavaScripts or Flash
files. That means that Google while visiting your pages will behave
more as a web browser than a common robot.
So It will have to load your page (by simulating a common browser) to
view what it couldn't discover before as a simple crawler robot. That
means it can spot redirection and hidden CSS techniques (known as black
hat seo). But it will also see that your page has fresh Related content
in each time the googlebot visit your site. This approach will show new
content in every browser refresh every day every hour every minute.
Fresh content since ever! Great! You're importing content into your
webpage that's relevant to your keywords! And every time the RSS feed
gets updated, fresh news will show up in your page automatically! But
we're not going to stop there. There are still ways to boost the SEO
value of the newsfeed.
Now each RSS Feed does come with content, links and some time images.
What this could mean in your pages? It can assign your pages look nicer
(because of Related images) but it could also present them load slower.
In the other hand the embedded links can get your PageRank bled off by
adding numerous links in your pages that will also manage the robots
follow them and leave your site.
To dissolve this problem one should download and use a PHP script named
TrafficBoosterPro. From TrafficBoosterPro dot com. This is not a free
script but among the other features that this script has is to mix and
randomize RSS feeds in your pages cast away the embedded links and
images or show images and not links or show links but not images or
show just the RSS Feed content and you can choose how lots RSS Feeds
you want to use in the same time in one page.
This script can build for you also thousands of optimized pages with
Proportional content just by giving to the script your desired
keywords. You may choose to blend as masses of Related RSS Feeds in the
Admin control panel and it doesn't stop here. It can show Associated
clickbank, Ebay and Amazon products with your affiliate ID embedded in
the links, It can help you sell your products in Ebay.
Search engines have the abilitiy to make even the most confident
webmaster feel powerless. So It's useful to spend a few minutes
researching some appropriate choices - once you've decided on one that
you believe to be suitable, you can start picking up new feeds straight
away.
Article Source:
http://www.articlesbase.com/internet-articles/
why-random-rss-can-get-you-on-the-top-10-sooner-than-any-other-
seo-strategy-74335.html About the Author
James Saunders is the owner of
TrafficBoosterPro,
the SEO software which makes Unique Content pages Quickly and Easily!
Software that bring massive Traffic from RSS Feeds in AutoPilot, now in
it's 2nd revision at http://TrafficBoosterPro.com |